Johanna's Hair Studio Paid $300 for Advertising During the Month

question 29

Multiple Choice

Johanna's Hair Studio paid $300 for advertising during the month using Cheque No. 100558. Ignore GST. Which of the following reflects the effect on the accounting equation?

• A) Decrease in equity of $300; increase in assets of $300.
• B) Increase in assets of $300; increase in liabilities of $300.
• C) Decrease in assets of $300; increase in equity of $300.
• D) Decrease in equity of $300; decrease in assets of $300.

Recognize the importance of human capital and its investment.

Describe the composition of total income in an economy and the significant share of 'compensation of employees'.

Understand the role and categorization of various inputs and factors in production.

Explain the concept of marginal product and the value of the marginal product of labor.

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Definitions:

Digital Campaign

A marketing effort using digital channels, such as social media and email, to promote a product, service, or brand.

Remarketing

A strategy to re-engage users who have previously interacted with a brand or website, often using targeted ads.

Retargeting

A form of online targeted advertising by which online advertising is targeted to consumers based on their previous Internet actions, without them searching for that product or service.

Resegmentation

Involves modifying the market segmentation of a product or service to reach new or more specifically targeted groups of consumers.