The Purposes of Defensive Strategies Include

question 20

Multiple Choice

The purposes of defensive strategies include

• A) discouraging deep price discounting on the part of ambitious rivals seeking to capture additional sales and market share.
• B) lowering the risk of being attacked by rivals,weakening the impact of any attack that occurs,and influencing challengers to aim their offensive efforts at other rivals.
• C) insulating a company from the impact of competitive pressures and industry driving forces.
• D) weakening competitors in ways that make them largely irrelevant.
• E) widening a company's competitive advantage over rivals.

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