Which of the Following Is Not an Appropriate Guideline for Developing

question 2

Multiple Choice

Which of the following is not an appropriate guideline for developing a strategic group map for a given industry?

• A) The variables chosen as axes for the map should indicate big differences in how rivals have positioned themselves to compete in the marketplace.
• B) The variables chosen as axes for the map can be quantitative,qualitative,or discrete and defined in terms of distinct classes and combinations.
• C) The variables chosen as axes for the map should be highly correlated.
• D) Several maps should be drawn if more than one pair of variables can help illuminate differences in the competitive positioning of industry members.
• E) The sizes of the circles on the map should be drawn proportional to the combined sales of the firms in each strategic group.

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Definitions:

Government Regulations

Rules established by governments designed to control the way companies and individuals conduct business, protecting the public's interests.

Tailor Products

To customize or modify products to meet specific customer requirements or preferences, enhancing satisfaction and competitive advantage.

Global Company

A business entity that operates in multiple countries around the world, transcending national borders.

Differentiate Marketing

Marketing strategies that highlight the unique aspects of a product or service to distinguish it from competitors in the market.