Cora Arrived at Work at 7 A

question 84

Multiple Choice

Cora arrived at work at 7 a.m. today, and she will get off at 4 p.m. so that she can watch her son's soccer game. Her office mate, Emma, is not a "morning person" and usually arrives at the office at 10 a.m. and gets off at 7 p.m. Their company uses ________.

• A)job sharing
• B)flextime
• C)flexplace
• D)job enrichment

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Definitions:

Multiproduct Branding

A marketing strategy in which a company uses one brand name for all its products in a product class.

Commercial Branding

The process of creating a unique identity and image for a product or service in the consumer's mind, mainly for commercial purposes.

Family Branding

A marketing strategy that uses a single brand name for all of a company's products or services to capitalize on brand recognition.

Subbranding

A marketing strategy that creates a subsidiary or secondary brand within a main brand to appeal to different customer segments.