By Studying the Demographics of a Proposed Location, a Small

question 75

True/False

By studying the demographics of a proposed location, a small business owner can determine how well it matches the market for the owner's product or service.

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Definitions:

Feared Stimulus

A specific object, situation, or activity that elicits a strong fear response due to conditioning or traumatic experiences.

Exposure

In psychology, a treatment method aimed at reducing fear and anxiety by gradually and repeatedly presenting the feared object or context without any danger.

Blisspoint

The optimal level of satisfaction or pleasure for a consumer, often used in food industry to describe the perfect balance of saltiness, sweetness, and fattiness.

Contingent Responses

Behaviors or actions that are performed in response to specific conditions or stimuli, often depending on the presence or absence of certain factors.