Examlex
The payee is the person who signs a check, authorizing its payment.
Retailers
Businesses that sell goods or merchandise directly to consumers through various channels, such as brick-and-mortar stores, online platforms, or through catalog sales.
B2C Marketing
Business-to-consumer marketing, which involves the sale of products or services from businesses directly to individual consumers.
Consumers
Individuals or groups who purchase goods and services for personal use and not for manufacture or resale.
Supply Chain Marketing
A holistic approach to marketing that integrates the entire supply chain, from product development to the delivery to the end consumer, to enhance customer value and efficiency.
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