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While negotiating salary with your prospective employer, if you suggest an initial target salary of $55,000, your employer will consider $50,000 to $60,000 a reasonable range for negotiation, but if you mention $55,650, your employer is more likely to consider $55,000 to $56,000 the range of likely values for negotiation. In this example your employer is exhibiting the ________ bias.
Content Unit
A content unit is a specific piece of content, such as an article, video, or image, designed to be consumed by the audience in a digital environment.
Channel Plan
A strategy that outlines the specific media channels to be used for marketing and advertising efforts, ensuring alignment with target audience and goals.
Buzz-Worthy Content
Content that generates a lot of interest and excitement, often becoming the subject of conversations and shareable on social media.
Hero Content
High-quality, significant content created to be the focal point of a marketing campaign, designed to capture the target audience's attention.
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