Examlex
Which of the following types of communication is most likely to be used by employees to provide feedback to higher-ups, inform them of progress toward goals, and relay current problems?
Market Penetration
A metric showing the extent of purchases or uptake of a product or service against the total possible market for it.
Market Development
A business growth strategy focusing on increasing sales of existing products to new markets or demographic segments.
Diversification
The strategy of increasing the variety of products or markets to reduce risk.
Diversification
The strategy of entering into new markets or creating new products to spread and reduce risks.
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