You Are Bringing Together Faculty from Different Behavioural Disciplines to Author

question 49

Multiple Choice

You are bringing together faculty from different behavioural disciplines to author a new textbook in organizational behaviour. Represented are professors from psychology, sociology, social psychology, anthropology, political science, and industrial engineering. Which professor out of this group would you expect to address issues on communication?

• A) the psychologist
• B) the anthropologist
• C) the political scientist
• D) the social psychologist
• E) the industrial engineer

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Definitions:

Total Revenue

The total income a business receives from selling its goods or services, calculated as the quantity sold multiplied by the price.

Midpoint Formula

In economics, it is often used to calculate the price elasticity of demand by comparing the percentage change in quantity demanded to the percentage change in price.

Price Elasticity

An index of how sensitive the amount of a product that is bought or sold is to variations in its cost.

Total Revenue

The overall amount of money generated by the sale of goods or services before any costs are subtracted.