"My Roommate's IQ Is 95

question 33

Multiple Choice

"My roommate's IQ is 95." The scale of measurement involved in this statement is

• A)nominal.
• B)ordinal.
• C)interval.
• D)ratio.

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Definitions:

Public Relations

involves managing the dissemination of information between an organization and the public to shape perceptions and maintain a positive image.

Publicity

The notice or attention a person, product, or business receives through media coverage, not paid for by the beneficiary.

Direct Marketing

A form of advertising where companies communicate directly to consumers through a variety of media, including mail, email, phone, and online ads, to generate a response or transaction.

Customer Service

The assistance and advice provided by a company to those people who buy or use its products or services.