Examlex
Given the contingency table shown here,find the probability that either event A2 or event B2 will occur.
Disruptive Innovations
Less expensive and simpler versions of existing products and services that target an entirely new group of customers.
Guerilla Marketing Strategies
Innovative, unconventional, and low-cost marketing tactics aimed at obtaining maximum exposure for a product or brand.
Data-Driven Decision Making
The practice of basing decisions on the analysis of data rather than purely on intuition or observation.
Social Media
Online platforms and technologies that enable users to create, share content, and participate in social networking.
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