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A diversified company has a parenting advantage when it
First-Degree Price Discrimination
Practice of charging each customer her reservation price.
Marginal Revenue
The increase in revenue resulting from the sale of one additional unit of a product or service.
Consumer Surplus
The difference between the total amount that consumers are willing and able to pay for a good or service and the total amount that they actually do pay.
Intertemporal Price Discrimination
A pricing strategy where a seller changes prices over time for the same product or service to maximize profits by taking advantage of differences in consumers' willingness to pay at different times.
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