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Discuss how brand names may enhance the efficiency of markets in a less developed country.
Experimental Group
In an experiment, this group is exposed to the variable being tested, contrasting with the control group, which is not exposed to the variable.
Independent Variable
In experimental and research settings, the variable that is manipulated to observe its effects on a dependent variable.
Internal Validity
The degree to which a study establishes a trustworthy cause-and-effect relationship between a treatment and an outcome.
Experimental Methods
A research methodology in psychology and other sciences involving the manipulation of variables to determine cause and effect relationships.
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