While Writing a Sales Message, You Are Trying to Come

question 25

Multiple Choice

While writing a sales message, you are trying to come up with an effective opening. Which sentence would be most effective?

• A)Our newest copier, model XK244, has many more functions than the model it replaces.
• B)Office Depot and Staples both report that they sell more of our new model XK244 photocopiers than any other make or model and that it receives high customer approval ratings.
• C)I hope you find the information in this letter interesting.
• D)I am certain that your company would like to reduce photocopy costs.

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Definitions:

Little Albert

The subject of a famous psychology experiment by John B. Watson and Rosalie Rayner illustrating classical conditioning through inducing a fear response in a young child.

White Rat

Often used in laboratory experiments, this is a rat breed known for its white fur, frequently utilized in psychological and medical research.

Experimental Attempts

Trials or efforts made to test hypotheses in controlled conditions to observe and measure outcomes in scientific research.

Fear Of Rabbits

Known as Leporiphobia, it is an irrational or disproportionate fear of rabbits.