Even with Specialized Media, Consumers May Selectively Tune Out Ads

question 180

True/False

Even with specialized media, consumers may selectively tune out ads that don't interest them.

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Definitions:

Social Needs

Basic human requirements for interaction and belonging within a community or group.

Informal Group

A group formed naturally based on personal relationships or shared interests rather than structured organizationally or by authority.

Day-To-Day Activities

Day-to-day activities encompass the routine actions and tasks that individuals or organizations perform regularly as part of their normal life or operation.

Task-Oriented

Focused on completing specific tasks or objectives, often prioritizing work efficiency and achievement of results over personal relationships.