Which of the Following Adopter Groups Is Most Important to "Sell"-Given

question 173

Multiple Choice

Which of the following adopter groups is most important to "sell"-given the importance of opinion leaders?

• A) Late majority
• B) Early majority
• C) Laggards
• D) Innovators
• E) Early adopters

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Definitions:

Id

In psychoanalytic theory, the part of the personality responsible for basic drives and impulses.

Ego

In psychology, represents the part of the human psyche that processes experiences and operates as a mediator between the conscious and unconscious minds.

Psychosexual Development

A Freudian theory that proposes individuals pass through a series of stages centered on erogenous zones during development, shaping personality.

Id, Ego, and Superego

Components of the human psyche in Freudian theory, with the id representing instinctual desires, the ego mediating reality, and the superego embodying moral standards.