When a Supermarket Manager Decides to Set Up an End-Of-Aisle

question 193

Multiple Choice

When a supermarket manager decides to set up an end-of-aisle display for 12-pack containers of Coke Zero, this is a decision about:

• A) Product.
• B) Place.
• C) Promotion.
• D) Price.

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Definitions:

Motion Parallax

Monocular depth perception cue; the perception of motion of objects in which close objects appear to move more quickly than objects that are farther away.

Reversible

Describing a process or condition that can be returned to its original state or form without permanent damage.

Figure-Ground Effect

A visual perception principle that involves distinguishing a figure (object) from its background based on differences such as color, luminance, shape, or motion.

Figure-Ground Relationships

A principle in perception and visual communication that refers to the way humans visually separate objects (figures) from their surrounding background (ground) to understand what they see.