Advertisers Use ________ in Order to Display More Relevant Ads

question 54

Multiple Choice

Advertisers use ________ in order to display more relevant ads based on a user's search and browsing history.

• A)behavioral targeting
• B)Web bugs
• C)NORA
• D)intelligent agents
• E)FIP principles

---

Definitions:

Hierarchy Of Needs

A theory in psychology proposed by Abraham Maslow, which outlines a five-tier model of human needs, from basic physiological needs to self-actualization.

Conditions Of Worth

Carl Rogers' term for the conditions we think we must meet for other people to accept us as worthy of their love or positive regard.

Constructive Alternativism

A psychological theory suggesting that people have the ability to interpret their experiences in many ways, supporting the concept of multiple realities.

Eigenwelt

A term from existential psychology, referring to the ‘self-world’ or an individual's subjective experience.