As Discussed in the Chapter Opening Case, Which of the Following

question 11

Multiple Choice

As discussed in the chapter opening case, which of the following statements about Verizon is not true?

• A) Verizon is focusing on satellite-based television in its competition with AT&T.
• B) Verizon claims that its wireless network is the largest and most reliable in the United States.
• C) AT&T is investing in upgrading its high-speed networks.
• D) Verizon sees acquiring companies involved in digital advertising as an investment for the future.
• E) Verizon offers a standalone video service.

Explain the processes of acquisition, extinction, and spontaneous recovery in operant conditioning.

Recognize the difference between positive and negative reinforcement and their effects on behavior.

Interpret real-life scenarios to identify instances of operant conditioning.

Understand the impact of intermittent and continuous reinforcement on behavior persistence.

---

Definitions:

Computer Use

The application of computers to store, retrieve, transmit, and manipulate data or information.

Line Of Sight

The clear understanding employees have regarding how their individual efforts contribute to the achievement of organizational goals.

Health Hazards

Potential sources of risk that can cause harm to health, including chemicals, biological agents, physical factors, and ergonomics.

Ergonomics

An interdisciplinary approach to designing equipment and systems that can be easily and efficiently used by human beings.