Examlex
The value chain model classifies all company activities as either primary or support.
Product And Design
The process of creating and developing a new product to meet market demand, including aspects of aesthetics, functionality, and usability.
Promotional Methods
Various strategies and approaches used by businesses to communicate the benefits of their products or services to their target audience.
BrandDynamics Model
A framework used in marketing to assess and predict consumer loyalty and brand strength over time.
Millward Brown
A global market research agency known for its expertise in brand management and advertising effectiveness measurement.
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