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Jarvis is starting a business requiring initial start-up of $5.5 million. The business is projecting a net cash flow per month of $100,000. How many months will it take to make back his start-up investment?
Deceptive Advertising
Marketing practices that mislead or misinform consumers about the nature, qualities, or benefits of a product or service.
Reasonable Consumer
An average person who is considered when evaluating the advertising and selling of products, to determine if the information presented is misleading.
Advertising Claim
refers to statements made by a business in advertising material about the quality, efficacy, or benefits of their products or services.
Online Disclosure
The act of making information or details available to the public via the internet.
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