In Your Marketing Class,your Assignment Is to Create an Advertisement

question 12

Multiple Choice

In your marketing class,your assignment is to create an advertisement that will encourage people to buy condom X over condom Y.Given your knowledge of persuasion,which strategy would be most effective?

• A)An ad that reads "AIDS kills",along with a suggestion that condom X prevents it.
• B)An ad that reads "AIDS kills",along with a suggestion that condom Y does not prevent it.
• C)An ad that suggests condom X prevents AIDS.
• D)An ad that suggests condom Y does not prevent AIDS.

---

Definitions:

Inappropriate Rage

Excessive or misplaced anger that is not proportional to the situation and may indicate underlying psychological issues.

Rumination

Rumination involves continuously thinking about the same thoughts, which are often sad or dark, a mental state strongly linked to depression and anxiety.

Negative Explanatory Style

A cognitive bias that leads individuals to attribute negative events to stable, internal, and global causes.

Depression

A mental disorder characterized by persistent sadness, lack of interest in activities, and decreased energy, affecting daily functioning.