Which of the Following References the Type of Conglomerate Merger

question 39

Multiple Choice

Which of the following references the type of conglomerate merger that occurs when a firm attempts to extend the market for one of its current products by merging with a firm already active in the target market?

• A) Horizontal extension
• B) Market extension
• C) Diversification target
• D) Vertical extension target
• E) Product extension

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Definitions:

Pounds

A unit of weight commonly used in the United States and the British imperial system, equivalent to 0.453592 kilograms.

Coats Sales

The volume or revenue generated from selling coats in a given period.

Degrees Fahrenheit

A unit of temperature measurement in the Fahrenheit scale, where water freezes at 32°F and boils at 212°F under standard atmospheric conditions.

Scatterplot

A type of graph used in statistics to visually display and assess the relationship between two numerical variables.