When Using E-Mail Marketing, Provide Your Customers with Opt-Out Options

question 29

True/False

When using e-mail marketing, provide your customers with opt-out options.

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Definitions:

Multiple-choice

A type of question or form of assessment in which respondents are asked to select the only correct answer out of the choices from a list.

Encoding

The method of transforming data into a format that is capable of being saved in memory.

Recognition

The process or ability to identify previously encountered information, objects, or situations.

Measures of Retention

Techniques or assessments used to evaluate the amount of information or knowledge that has been remembered or preserved over time.