Although Franchise Outlets Operate Throughout the World, the Primary Market

question 28

True/False

Although franchise outlets operate throughout the world, the primary market for U.S. franchisers is Europe.

---

Definitions:

Negative Punishment

A behavior modification technique involving the removal of a desirable stimulus to decrease the likelihood of a behavior being repeated.

Positive Punishment

A method in behaviorism that involves the addition of an unfavorable outcome in order to decrease the likelihood of a behavior occurring in the future.

Negative Reinforcement

The process of increasing a behavior by removing or avoiding a negative outcome or stimulus.

Positive Reinforcement

A process in operant conditioning that increases the likelihood of a behavior by following it with a desirable outcome or reward.