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The key to a successful differentiation strategy is to build it on a core competency, something the company is uniquely good at doing in comparison to its competitors.
Frederick Douglass
An African-American social reformer, abolitionist, orator, writer, and statesman, who escaped from slavery in Maryland.
William Lloyd Garrison
An American abolitionist, journalist, and social reformer best known for his editorship of the anti-slavery newspaper "The Liberator".
Gag Rule
Any rule that prohibits public discussion of a particular topic, famously applied in the U.S. Congress to prevent debate on anti-slavery petitions from 1836 to 1844.
Antislavery Petitions
Antislavery petitions were formal requests submitted to legislative bodies, especially during the 18th and 19th centuries, calling for the abolition of slavery and the slave trade.
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Q106: A differentiation strategy frequently allows the company