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The Reality Test That a Business Plan Must Pass to Attract

question 57

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The reality test that a business plan must pass to attract financing from lenders and investors involves proving that a market for the company's product or service actually does exist, and that the company actually can build it for the cost estimates in the plan.


Definitions:

Line Fill Rate

A metric that measures the percentage of customer orders that are fulfilled from stock available at the time of the order without backordering.

Order Cycle Time

The total time that elapses from when a customer order is placed until it is received, covering all stages of the order processing.

Line Fill Rate

A measure in supply chain management indicating the percentage of customer orders fulfilled from stock available at the time the order is placed.

Customer Service

Customer service is the assistance and advice provided by a company to those people who buy or use its products or services, aimed at ensuring customer satisfaction.

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