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While most people see what they have always seen, creative entrepreneurs are able to see beyond preconceptions.
Interest Rate
An interest rate is the proportion of a loan that is charged as interest to the borrower, typically expressed as an annual percentage of the loan remaining.
Marginal Rate of Substitution
The rate at which a consumer is willing to substitute one good for another, maintaining the same level of utility.
Utility Function
A formula used by economists to map the degree of happiness or satisfaction one derives from consuming quantities of goods and services.
Consumption
The action of using up goods and services to satisfy needs or desires.
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