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If Martin Jones, VP Finance, meets with Susan Sheridan, CEO, to discuss how much of the budget can be allotted to certain departments for next year's project plans, the two are engaging in
Social Influence
The effect that the words, actions, or presence of other people have on an individual's thoughts, feelings, attitudes, or behaviors.
Opinion Leaders
Influential individuals within a community or social group who have the power to affect others' attitudes, beliefs, and behaviors regarding various topics.
Interpersonal Gossip
The act of sharing information, rumors, or speculations about others within a social network, which can influence perceptions and social dynamics.
Consumer Socialization
The process by which young individuals acquire skills, knowledge, and attitudes relevant to their functioning as consumers in the marketplace.
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