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Companies Typically Like to Design Scorecards That Fit Their Business

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Companies typically like to design scorecards that fit their business and industry.As a result there are now software applications that can help companies design scorecards that fit their individual needs.These web-based balanced scorecard applications are often referred to as:


Definitions:

Private-label

Products manufactured or provided by one company for offer under another company's brand, often positioned as lower-cost alternatives to national brands.

Brand Awareness

The degree to which customers recognize and understand the unique attributes or reputation of a specific product or service brand.

Super Bowl

An annual championship game of the National Football League (NFL) in the United States, known for its high viewership and extravagant halftime shows.

Advertising Dollars

Financial resources allocated by businesses to promote their products or services through various media channels.

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