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When Web Sites Suggest Other Items for Purchase Based on Already

question 4

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When web sites suggest other items for purchase based on already purchased items,this is an example of Clickstream Selling.


Definitions:

Moral Hazard

Moral Hazard refers to situations where one party is more likely to take risks because the negative consequences of their actions are borne by another party.

Adverse Selection

A situation where asymmetric information leads to the selection of undesirable participants in a contract or agreement, often seen in insurance and financial markets.

Bank Deposits

Funds that customers place into banking institutions for safekeeping and to earn interest.

Asymmetric Information

A situation in markets where one party in a transaction has more or superior information compared to another.

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