Examlex
The balance shown on a bank statement is always less than the month-end balance of a company's cash account in the general ledger.
Personal Fulfillment
A state or feeling of being happy and satisfied with one's life due to pursuing and achieving personal goals.
Psychological Influences
Psychological influences are factors related to individual mental processes and characteristics that affect their purchasing behavior and decision-making.
Situational Influences
External factors that affect consumer behavior at the time of purchase, such as physical environment, social surroundings, and time.
Selective Retention
The process by which individuals remember only information that reinforces their personal beliefs and attitudes, ignoring contradictory evidence.
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