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Accounting terminology
Listed below are eight technical accounting terms introduced in this chapter:
Each of the following statements may (or may not)describe one of these technical terms.For each statement,indicate the term described,or answer "None" if the statement does not correctly describe any of the terms.
________ (a)The percentage of total assets financed by creditors.
________ (b)A measure of the effectiveness with which management utilizes a company's resources,regardless of how those resources are financed.
________ (c)A company's percentage share of total dollar sales within its industry.
________ (d)Current assets less current liabilities.
________ (e)A measure reflecting investors' expectations of future profitability.
________ (f)A measure of short-term solvency often used when a company has large inventories that cannot be quickly converted into cash.
________ (g)A ratio that helps individual stockholders relate the net income of a large corporation to their equity investment.
Credibility
The quality of being trusted and believed in, often achieved through consistency, accuracy, and reliability.
Common Ground
The shared beliefs, values, or positions among different parties which can be used as a basis for mutual understanding or agreement.
Audience
Refers to the group of individuals for whom a message, presentation, or piece of content is intended.
Persuasive Messages
Communications designed to influence the attitudes, beliefs, or actions of others through logical reasoning, emotional appeal, or ethical claims.
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