The Disposal of a Significant Component of a Business Is

question 26

Multiple Choice

The disposal of a significant component of a business is called

• A)A change in accounting principle
• B)An extraordinary item
• C)An other expense
• D)Discontinued operation

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Definitions:

Marketing Communication

The use of various tools and channels to deliver messages about a product or service to target customers, aiming to achieve business goals.

Right Audience

The specific group of people a company targets with its marketing and advertising efforts, based on characteristics relevant to the product or service.

Right Media

A digital advertising platform that enables advertisers, publishers, and digital media companies to buy and sell ad space in real time.

Integrated Marketing Communications

A strategic approach to ensure that all forms of communications and messages are carefully linked together to present a unified and seamless experience to consumers.