Which of the Following Most Accurately Describes the First Step

question 17

Multiple Choice

Which of the following most accurately describes the first step in the market entry decision process?

• A) Decide on the goals of the target markets.
• B) Decide on the mode of entry.
• C) Decide on the time of entry.
• D) Decide on the target product/market.
• E) Decide on the marketing mix plan.

---

Definitions:

Waking Hours

The periods during the day when an individual is awake and actively engaged in activities.

Efficient Production

The process of producing goods or services in a way that minimizes waste and maximizes the utilization of resources.

Coconuts

Edible tropical fruits provided by the coconut palm that are used in a variety of foods and beverages.

Fish

Aquatic animals with gills and usually scales, living in freshwater or saltwater environments, commonly used as food.