A Unique Feature of International Marketing Is Its ________________ Orientation

question 3

Multiple Choice

A unique feature of international marketing is its ________________ orientation with emphasis on product and promotional adaptation in foreign markets.

• A)geocentric
• B)regiocentric
• C)ethnocentric
• D)polycentric
• E)egocentric

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Definitions:

Bilateral Mistake

A situation in a contract where both parties are mistaken about a fundamental fact that is central to the contract.

Unforeseen Storm

A sudden and unexpected weather event with potentially destructive effects.

Contract Price

The agreed-upon amount that will be paid in exchange for the performance of contractual obligations.

True Cost

The real cost of something considering all related expenses, including direct, indirect, and external factors such as environmental impact.