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"The customer is always right" is a good example of a rule.
Psychology History
The study of the evolution of the field of psychology, covering the changing theories, practices, and key figures over time.
Mental Life
Pertains to the processes of the mind, including thoughts, feelings, and consciousness that constitute an individual's psychological existence.
Observable Behavior
Actions or reactions of an individual that can be directly seen and measured.
Overt Behavior
Observable actions or responses of individuals that can be seen and measured directly by others.
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