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Cost-Plus Pricing
A pricing strategy where the selling price is determined by adding a specific markup to a product's cost price.
Cost Behaviour
The way in which a cost reacts or changes when there is a change in the level of business activity.
Marginal Revenue
The additional income earned from selling one more unit of a good or service.
Marginal Cost
The increase in total cost that arises from producing one additional unit of a product or service.
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