Examlex
In a business cycle, a trough represents the end of
Behavior
The actions or reactions of an organism, typically in response to its environment.
Cognitive Dissonance
The mental discomfort experienced by a person holding two or more contradictory beliefs, values, or ideas.
Dissonance
A psychological or emotional state of tension resulting from conflicting attitudes, beliefs, or behaviors.
Festinger
Leon Festinger, an American social psychologist known for his theory of cognitive dissonance, which describes the discomfort experienced when holding two or more conflicting cognitions.
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