Total Institutions Were Described by Goffman as

question 153

Multiple Choice

Total institutions were described by Goffman as

• A) coercive organizations.
• B) well-integrated throughout society.
• C) having very differentiated populations.
• D) responsive to the needs of the individual.

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Definitions:

Mental Step

A stage in cognitive processing or decision-making, often used to describe phases in the buying process of consumers.

Customer Benefit Plan

A strategic outline that identifies and communicates the advantages or value a customer will gain from a product or service.

Value Analysis

A methodical approach to examining the function of goods or services to minimize cost without compromising on quality or performance.

Trial Close

A soft questioning technique used by salespeople during the sales process to gauge a prospect's readiness to buy.