Hotmail Created What Is Recognized by Many as the Most

question 54

Multiple Choice

Hotmail created what is recognized by many as the most successful campaigns ever when it first launched its service in 1996.

• A) social hiring
• B) viral marketing
• C) social shopping
• D) direct advertising

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Definitions:

Sarbanes-Oxley Act of 2002

A U.S. federal law that established sweeping auditing and financial regulations for public companies to protect investors from fraudulent financial reporting.

Accounts Receivable

Money owed to a business by its clients or customers for goods or services that have been delivered or used but not yet paid for.

Security

A financial instrument representing an ownership position, a creditor relationship with a governmental body or a corporation, or rights to ownership as represented by an option.

Investment Contract

A legal agreement involving a monetary investment in a scheme with the expectation of a return on investment primarily from the efforts of others.