Social Shopping Web Sites Earn Money Solely by Sharing with Retailers

question 46

True/False

Social shopping Web sites earn money solely by sharing with retailers data about their members' likes and dislikes.

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Definitions:

Recent Decades

A term referring to the relatively immediate past, often used to describe changes or trends over the last 20 to 30 years.

Economic Situation

Macroeconomic factor that affects the way consumers buy merchandise and spend money, both in a marketer’s home country and abroad; see also inflation, foreign currency fluctuations, and interest rates.

Target Markets

Specific groups of consumers at which a company aims its products and services, identified by various demographic, geographic, and psychographic factors.

Factors

Elements or circumstances that contribute to a result or are considered in a decision-making process.