Innovative Companies Are Using a New Marketing Technique by Creating

question 8

Short Answer

Innovative companies are using a new marketing technique by creating a group on a social networking Web site that interested users can join by becoming .

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Definitions:

Leader Behavior

The actions and attitudes exhibited by a leader, influencing the team's or organization's direction and morale.

Span of Control

The number of direct reports or subordinates a manager or leader can effectively oversee or manage.

Autocratic Decisions

Choices made without input from others, where the decision-maker has full control over the final outcome.

Upper-level Managers

Senior executives responsible for making strategic decisions and overseeing the entire organization's direction.