Because Organizations Can Risk Losing Trade Secrets When Key Employees

question 70

Short Answer

Because organizations can risk losing trade secrets when key employees leave, they often try to prohibit employees from revealing secrets by adding to employment contracts.

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Definitions:

Data Collection

The systematic gathering of information from various sources for analysis and interpretation.

Business Ethics

Business ethics involves the application of moral principles and standards to business behavior, focusing on fairness, honesty, and integrity in corporate practices and decision-making.

Marketing Ethics

The principles and standards that define acceptable marketing conduct as determined by various stakeholders.

Conscious Marketers

Marketers who are aware of the impacts their strategies and actions have on society, the economy, and the environment, and thus make thoughtful and sustainable decisions.