In General Need Theories of Motivation Focus on a Deficiency

question 11

True/False

In general need theories of motivation focus on a deficiency that energizes one's behavior.

---

Definitions:

Marketing Strategy

A comprehensive plan formulated by a business to achieve specific marketing objectives and increase its market presence.

Market Penetration Strategy

A growth strategy where a business focuses on selling existing products within existing markets to gain a higher market share.

New Markets

These refer to unexplored or less saturated areas or sectors where businesses can expand their presence to increase sales, reach new customers, or introduce innovations.

Same Market

Refers to a situation where companies or products target the same customer segment or geographic area.