Both the Comparative and the Attribute Approaches to Performance Measurement

question 89

Multiple Choice

Both the comparative and the attribute approaches to performance measurement are

• A)high on strategic congruence.
• B)very low on specificity.
• C)low on acceptability.
• D)high on reliability.
• E)very high on validity.

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Definitions:

Trial Ability

The extent to which a consumer can experiment with or test out a new product or service before making a purchasing decision.

Adoption

The act of beginning to use, implement, or support something new, such as a technology, idea, or product.

Supply And Demand

Fundamental economic model that explains how the price and quantity of goods and services are determined in a market based on their availability and consumers' desire for them.

Social Exchange Theory

explores how human relationships are formed and maintained based on the exchange of resources, including tangible goods and intangible services, and the perceived costs and benefits of these exchanges.