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Pluto Inc.,a large manufacturer of desktops and laptops,has decided to enhance revenues by expanding its product line.It has identified the tablet market as a possible market to expand and has identified Compco Inc.as a potential competitor.Pluto Inc.is currently in the ________ stage of the strategic management process.
Technological Strategies
Plans and actions implemented to leverage technology for competitive advantage and operational improvement.
Competitive Advantage
A condition that allows a company or country to produce goods or services at a lower price or in a more desirable fashion for customers than its competitors.
Organization's Culture
The shared values, beliefs, customs, and practices that influence the social and psychological environment of an organization.
Power
Refers to the ability or capacity of an individual or group to influence or direct the behavior of others or the course of events.
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