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Figure 8-5
-In the figure above, in going from points A to B the real wage ________, and then from point B to point C (where the exact price level is 1.1025, rounded to 1.10 in the diagram) the real wage ________.
Personal Appeals
Messages that leverage personal connections or emotional arguments to persuade or influence the recipient's decision or opinion.
"You" Attitude
A communication approach that focuses on the audience's needs and perspectives rather than the speaker's.
Audience's Need
The specific requirements or expectations that the target audience of a communication, product, or service has.
Positive Emphasis
The practice of focusing on or highlighting the positive aspects of a situation, product, or service.
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