Luke Enrolls in an Advanced Chemistry Class Even Though He's

question 3

Multiple Choice

Luke enrolls in an advanced chemistry class even though he's never taken a chemistry course before. With this information in mind, which one of the following is most likely to be true about Luke?

• A) He has a high need for affiliation and a low need for approval.
• B) He has a high need for approval and a low need for affiliation.
• C) He has a high motive for success and a low motive to avoid failure.
• D) He has a high motive to avoid failure and a low motive for success.

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Definitions:

Time Utility

The economic value added to goods and services by making them available at the most convenient time for consumers.

Direct Channel

A distribution method where products or services are sold directly from the producer to the consumer, without intermediaries.

Channel Functions

The activities and roles that marketing channels perform to move products from producers to consumers, including logistics, information sharing, and negotiation.

Producers

Entities or individuals that create goods or services for consumption or use by others, playing a fundamental role in the supply chain.