How Does Netflix Leverage Its Data Asset, Even as It

question 66

Essay

How does Netflix leverage its data asset, even as it has shifted from atoms to bits?

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Definitions:

Miscommunication

A failure to communicate effectively, where the intended message is not accurately conveyed or interpreted.

Cultural Heritage

The legacy of physical artifacts and intangible attributes of a group or society that are inherited from past generations, preserved in the present and bestowed for the benefit of future generations.

Collective Unconscious

A concept in psychology, proposed by Carl Jung, referring to the part of the unconscious mind that is derived from ancestral memory and experience and is common to all humankind.

Demographic Characteristics

Quantifiable aspects of a population such as age, sex, income level, and education, often used in research to segment groups.